Selling Your House the Virtual Tour Way…

Want to sell your house? In the past estate agents would sometimes use a simple trick. Put a couple of drops of vanilla essence on a baking tray. Whack it in the oven on a low heat. And then when your potential buyer arrives the house has a fragrance not unlike freshly baked cakes. Nothing else quite reminds you of home and childhood – forming a positive connection between the potential buyer and the property. 

So why does this work? It’s because people need to imagine what it might be like to actually live in a property. Before estate agents put a house on the market, they might advise the seller to clean up, fix any unsightly problems and make sure that property is in good working order. Because it’s easier for the potential buyer to imagine a positive, happy life in a better looking environment. 

Wondering what this might have to do with virtual tours? Well, the fantastic functionality of the Matterport software has been designed to help with virtual staging too. It’s powerful enough to allow for virtual staging – adding virtual furniture and home accessories into empty properties to spark the interest of potential buyers.

Take a look at this virtual tour for instance: https://my.matterport.com/show/?m=cjxhpF6Fkc5

360 Virtual Tours were approached by the client who wanted to place 14 properties on the market. After talks with a house staging company that have the facilities to dress unfurnished properties, they realised that the cost would be largely prohibitive – and were stuck with the problem of having to display unfurnished houses. 

However, we were able to solve their problem using virtual staging. Thanks to our 3D developer, we managed to construct a number of photorealistic furniture models that we imported into the Matterport software interface – allowing us to virtually dress the houses, bringing light, life and colour into every room. 

Load up the tour. Take a look around using the circles on the floor to navigate. You’ll be able to see the soft furnishings and home accessories that help define every room. Notice how we’ve managed to use the latest modern trends and colour-schemes to ensure everything looks current. And then realise none of it is real… 

Don’t believe us? Press the 0 key on your keyboard. 

Watch as the furniture disappears and as you move through the options, you can even view the construction lines that show how we’ve put each of the virtual objects into place. The software is powerful enough to take care of the lightning and dimensions. Could you honestly tell the difference? 

Selling is ultimately competitive. It’s important to get that edge over your rivals in the marketplace. If someone is buying a house from another estate agent – then that’s a sale that’s been lost by your business. 

Don’t lose out because your properties are looking sparse and spartan. 360 Virtual Tours not only put the power in your hands to dress every room to your exact requirements – the service only costs a fraction of what you’d pay to rent physical furniture and have an expert set it all up. With virtual staging you can go through hundreds of different set ups, all without having to get up from your seat. Or better yet – let the experts at 360 virtual tours do it all for you. 

Want to know more about virtual staging and using Matterport software to both enhance your virtual property tours and reduce costs? Get in touch with us today – and we’ll be happy to talk you through how virtual staging can turn your empty houses into highly desirable properties that are undeniably sellable. 

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